At JV Studios, we believe a store can be more than just a place to shop — it can be a space that uplifts, connects, and inspires. Located in the heart of Ottawa's Wellington West neighbourhood, our warm and welcoming boutique offers a curated selection of Canadian-made gifts, home goods, art, jewellery, and lifestyle pieces. We proudly support local makers, artisans, and small businesses, with a focus on thoughtful craftsmanship and meaningful design. As a BIPOC-owned business, we’re committed to creating an inclusive and approachable space that challenges traditional boutique culture and centers community, creativity, and care.

Rooted in a passion for artistry, craftsmanship, and storytelling, Jasmine Virani is a metalsmith and jewelry designer with over 20 years of experience in the world of design. She started JV Studios as a heartfelt extension of her creative work — a place to share meaningful, well-made pieces and connect with others through beauty and intention. Her jewelry collection reflects diverse cultural influences, personal experiences, and a love for minimalist forms — blending tradition and modernity to create timeless pieces with soul. Every design is crafted to celebrate individuality and connection, proving that even the simplest forms can carry deep meaning. As a BIPOC entrepreneur, she’s passionate about building an inclusive, community-rooted space that challenges traditional boutique culture and welcomes all.